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Sprout Social Pricing 2026: Every Plan and What It Costs

Sprout Social pricing checked October 27, 2026: Essentials $79, Standard $199, Professional $299 and Advanced $399 per seat a month billed yearly, or $99 to $499 billed monthly. Trial and add-ons.

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2026-11-06
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7 min read

Sprout Social Pricing 2026: Every Plan and What It Costs

Sprout Social has four self serve plans priced per seat. Billed yearly, Essentials is $79 per seat a month, Standard is $199, Professional is $299 and Advanced is $399; billed monthly, they cost $99, $249, $399 and $499 per seat a month. Enterprise is custom priced, there is no free plan, and Sprout offers a 30 day free trial with no credit card.

Pricing disclosure. Prices checked on sproutsocial.com/pricing on October 27, 2026. The yearly prices are the plan cards, which Sprout lists under annual billing. The monthly prices come from the "Monthly billing pricing" list in the FAQ on the same page. Plans change, so confirm on Sprout's site before you buy.

Sprout Social plans and prices

Plan Billed monthly Billed yearly What you get
Essentials $99 per seat a month $79 per seat a month ($948 a year) Up to 5 social profiles, 100 AI agent credits per seat a month, optimal send times, profile and post level reporting, Trellis AI
Standard $249 per seat a month $199 per seat a month ($2,388 a year) 5 social profiles, a consolidated inbox, collaboration tools, keyword and location monitoring, review management, the Trellis AI agent
Professional $399 per seat a month $299 per seat a month ($3,588 a year) Unlimited social profiles, message tagging, competitor, tag and paid insights, Enhance Post by AI Assist
Advanced $499 per seat a month $399 per seat a month ($4,788 a year) Unlimited social profiles, Enhance Reply by AI Assist, sentiment in the Smart Inbox and Reviews, the Sprout API, Helpdesk integrations, team productivity and customer care reports
Enterprise Custom Custom White glove onboarding, a tailored plan, dedicated SSO setup, priority support

Sprout's FAQ says annual billing is one upfront payment for the whole subscription term. Month to month billing has a higher cost per month and a shorter commitment.

Sprout Social free plan and free trial

Sprout Social has no free plan.

  • The free trial runs 30 days with no credit card.
  • When the trial ends, Sprout asks you to pick a plan and enter payment details.
  • You can switch plans at any time, including during the trial.
  • Enterprise is sold through a demo.

Add-ons and costs people miss with Sprout Social

  • Every teammate is a seat. Prices are per seat. Three seats on Standard billed yearly come to $597 a month, or $7,164 a year.
  • Annual billing is paid upfront. Sprout says billing options with several payments during a term do not get the same discount.
  • Monthly billing costs more. Standard goes from $199 to $249 per seat a month, and Advanced from $399 to $499.
  • Essentials and Standard stop at 5 profiles. Professional is the first plan with unlimited social profiles.
  • Listening and Premium Analytics are add-ons. Each is sold on its own for Standard and up, with no public price. You book a demo.
  • Employee Advocacy and Professional Services are extra. Both are available on Standard and up through a demo or consultation, with no public price.
  • More AI costs extra. Every user gets 100 Trellis credits a month. Trellis Plus is $28 per user a month billed yearly or $35 billed monthly.
  • Influencer Marketing is separate. It needs no Sprout plan, and creator fees are paid on top.
  • The API starts on Advanced. The Sprout API and Helpdesk integrations come with the $399 plan and up.
  • US nonprofits can get special pricing on Professional and Advanced.

Which Sprout Social plan fits you

  • Small team publishing to up to 5 profiles: Essentials, at $79 per seat a month billed yearly.
  • Team that answers messages and reviews from one inbox: Standard.
  • Brand or agency with more than 5 profiles: Professional.
  • Customer care team that needs the API or helpdesk integrations: Advanced.
  • Large organization that needs SSO: Enterprise.

A lower cost option for publishing: Socialync

Socialync prices by connected account. Your own seat is included, and each extra collaborator seat is $10 a month.

  • Free plan: 5 posts a month across 8 platforms, with X on paid plans. No card. One publish counts as one post, however many platforms it goes to.
  • Paid plans: from $20 a month for 5 connected accounts with unlimited posts, or $180 a year billed yearly. 10 accounts is $30 a month and 100 accounts is $99 a month. Extra accounts start at $2 a month.
  • Platforms: one upload goes to Instagram, TikTok, YouTube, X, Facebook, LinkedIn, Threads, Bluesky and Pinterest, with a caption per platform.
  • AI agents: the MCP server works with Claude, ChatGPT and Cursor on every plan, free included.

Side by side: Sprout Social Essentials is $79 per seat a month billed yearly, or $99 billed monthly, for up to 5 social profiles. Socialync is $20 a month for 5 connected accounts, or $180 a year billed yearly.

If your team relies on listening, a Smart Inbox, review management or approval workflows, those are Sprout strengths worth pricing in.

Post to all your platforms in one click

Socialync lets you cross-post to TikTok, Instagram, YouTube, X, Facebook, LinkedIn, Threads, Bluesky, and Pinterest, with AI-powered captions for each platform. Free to start.

See the full breakdown in Socialync vs Sprout Social, more options in Sprout Social alternatives, and every Socialync price on the pricing page. Related reads: Hootsuite vs Sprout Social, Hootsuite pricing 2026, Buffer pricing 2026 and Metricool pricing 2026.

Sprout Social pricing FAQ

How much does Sprout Social cost a month?

Billed yearly, Sprout Social costs $79 per seat a month for Essentials, $199 for Standard, $299 for Professional and $399 for Advanced. Billed monthly, the same plans cost $99, $249, $399 and $499 per seat a month. Enterprise is custom priced.

Does Sprout Social have a free plan?

No. Sprout Social offers a 30 day free trial with no credit card, and when it ends you pick a plan and add payment details. The lowest priced plan after the trial is Essentials at $79 per seat a month billed yearly, or $99 billed monthly.

Is Sprout Social cheaper billed yearly?

Yes. Essentials drops from $99 to $79 per seat a month on annual billing, and Advanced drops from $499 to $399. Sprout's FAQ says annual billing is one upfront payment for the whole subscription term.

How many social profiles does each Sprout Social plan include?

Essentials and Standard include 5 social profiles. Professional and Advanced include unlimited social profiles, and Enterprise is a tailored plan.

How does Sprout Social pricing compare to Socialync?

Sprout Social starts at $79 per seat a month billed yearly, or $99 billed monthly, for up to 5 social profiles, and has no free plan. Socialync has a free plan with 5 posts a month across 8 platforms (X is on paid plans) and no card, and paid plans from $20 a month for 5 connected accounts with unlimited posts, or $180 a year billed yearly.

Start free

Start free at socialync.io. The free plan is 5 posts a month with no card.

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