Socialync vs Buffer: Which Social Media Scheduler is Right for Creators?
Choosing the right social media scheduler can make or break your content strategy. In this comprehensive comparison, we'll pit Socialync against Buffer to help you decide which tool is perfect for your needs.
Quick Comparison Table
| Feature | Socialync | Buffer |
|---------|-----------|--------|
| Platform Support | Instagram, TikTok, YouTube, Facebook, Twitter, LinkedIn | Instagram, Facebook, Twitter, LinkedIn, Pinterest (No TikTok/YouTube) |
| Video Support | Full video support for all platforms | Limited video support |
| TikTok Integration | ✅ Native support | ❌ Not supported |
| YouTube Shorts | ✅ Native support | ❌ Not supported |
| Starting Price | Free (1 post/day) | $6/month |
| Setup Time | Under 2 minutes | 5-10 minutes |
| Best For | Content creators, video creators | Businesses, text-heavy brands |
Platform Support: The Biggest Difference
Socialync's Advantage
Socialync supports all major platforms including TikTok and YouTube Shorts - crucial for modern content creators. If you're creating short-form video content, Socialync is the clear winner.
Buffer's Limitation
Buffer doesn't support TikTok or YouTube at all. This is a dealbreaker for video creators who need to post reels, shorts, and TikToks.
Pricing Comparison
Socialync Pricing
- Free Plan: 1 post per day across all platforms
- Pro Plan: $9.99/month - unlimited posts
- Team Plan: $19.99/month - multiple users
Buffer Pricing
- Free Plan: 3 social channels, 10 scheduled posts
- Essentials: $6/month per channel
- Team: $12/month per channel
- Agency: $120/month for 10 channels
Winner: Socialync offers better value, especially for multi-platform creators.
Ease of Use
Socialync
Designed for creators who want to post and go. Clean interface, minimal learning curve, OAuth connections in seconds.
Buffer
More complex interface with analytics dashboards, team management, and approval workflows. Better for agencies, overkill for solo creators.
Video Posting
Socialync
- Native TikTok video posting
- YouTube Shorts support
- Instagram Reels
- Handles video formats automatically
- Direct upload to all platforms
Buffer
- No TikTok support
- No YouTube support
- Limited Instagram Reels functionality
- Primarily designed for images and text
Winner: Socialync for video creators (by a mile).
Scheduling Features
Socialync
- Schedule posts with date/time picker
- Post to multiple platforms simultaneously
- Preview how posts look on each platform
- Bulk scheduling coming soon
Buffer
- Advanced scheduling with optimal timing suggestions
- Calendar view with drag-and-drop
- Team approval workflows
- Bulk CSV import
Winner: Buffer for advanced scheduling, Socialync for simplicity.
Who Should Choose Socialync?
Choose Socialync if you:
- Create short-form video content (TikToks, Reels, Shorts)
- Want to post to TikTok and YouTube
- Need a simple, fast tool
- Are a solo creator or small team
- Post video content regularly
- Want better value for money
Who Should Choose Buffer?
Choose Buffer if you:
- Run a text-heavy brand (like a blog or news site)
- Don't use TikTok or YouTube
- Need advanced analytics
- Have a large team with approval workflows
- Post primarily to Instagram, Facebook, and Twitter
- Need CSV bulk upload
The Verdict
For content creators in 2025, especially video creators, Socialync is the clear winner. Native TikTok and YouTube support are non-negotiable in today's creator economy.
Buffer is better suited for traditional social media management - think agencies managing corporate Twitter accounts, not creators posting Reels.
Switch from Buffer to Socialync
Making the switch is easy:
- Sign up at socialync.io
- Connect your social accounts (takes 30 seconds per platform)
- Start posting immediately
You can keep Buffer for analytics and use Socialync for posting, or go all-in on Socialync's simpler approach.
Final Recommendation
For creators in 2025: Socialync
For agencies: Buffer
For video creators: Socialync (no contest)
The social media landscape has changed. TikTok and YouTube Shorts are where audiences are. Choose a tool that supports where your audience actually is.
Ready to try Socialync? Start for free at socialync.io - no credit card required.