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Later Pricing 2026: Every Plan and What It Costs

Later pricing checked October 27, 2026: Starter is $18.75, Growth $37.50 and Scale $82.50 a month billed yearly, or $25, $50 and $110 billed monthly. Social sets, post limits, trial and add-ons explained.

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2026-11-12
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6 min read

Later Pricing 2026: Every Plan and What It Costs

Later has three paid plans in 2026: Starter is $18.75 a month, Growth is $37.50 a month and Scale is $82.50 a month, all billed yearly. Billed monthly, the same plans are $25, $50 and $110 a month, since Later's yearly billing is 3 months free (25% off). Starter covers 1 social set of 8 profiles and 1 user, and every plan starts with a 14 day free trial.

Pricing disclosure. Billed yearly prices, plan limits and add-ons were read on later.com/pricing on October 27, 2026. Later's page shows its billed yearly prices and labels yearly billing "3 months free, 25% off". The billed monthly prices ($25, $50 and $110) are from our October 2026 check and match that discount. Prices are in US dollars and taxes are extra. Plans change, so check Later's page before you buy.

Later plans and prices

Plan Billed monthly Billed yearly What you get
Starter $25 a month $18.75 a month 1 social set (8 profiles), 1 user, 30 posts per profile a month, 5 AI credits a month, up to 3 months of analytics, Link in Bio, Best Time to Post for Instagram, Facebook and TikTok
Growth $50 a month $37.50 a month 2 social sets (16 profiles), 2 users, 180 posts per profile a month, 50 AI credits a month, up to 1 year of analytics, approvals, social inbox, UGC collection, custom roles and permissions
Scale $110 a month $82.50 a month 6 social sets (48 profiles), 4 users, unlimited posts, 100 AI credits a month, up to 2 years of analytics, Meta Ads analytics, competitive benchmarking, brand mentions, priority support

What a social set is. Later says a social set includes one profile from each of its supported platforms. Its pricing page lists 8: Instagram, Facebook, TikTok, Threads, YouTube, Pinterest, LinkedIn and Snapchat. So 1 social set is up to 8 profiles, one per platform, and a second Instagram account needs a second social set.

Later free plan and free trial

Later's pricing page lists no free plan.

Every plan starts with a 14 day free trial. Later's scheduler page says the trial needs no credit card.

Add-ons and costs people miss

Growth and Scale can add extra capacity. Later's pricing page lists:

  • Extra social sets: $11.25 a month each.
  • Extra users: $3.75 a month each.
  • Extra AI credits: sold in blocks of 100 credits a month.

Starter cannot add extra social sets, users or AI credits. To add any of them you move to Growth.

Other things to check before you pick a plan:

  • Posts are counted per profile. Starter allows 30 posts per profile a month and Growth allows 180. Scale has no post limit.
  • Approvals and the social inbox start on Growth, at $50 a month billed monthly or $37.50 billed yearly.
  • Analytics history grows with the plan: up to 3 months on Starter, 1 year on Growth and 2 years on Scale.
  • Platform list. Later's pricing page lists Instagram, Facebook, TikTok, Threads, YouTube, Pinterest, LinkedIn and Snapchat. X and Bluesky are not on that list.

Which Later plan fits

  • Solo creator with one brand who posts up to 30 times per profile a month: Starter.
  • Small team that needs approvals, a social inbox, or two brands: Growth, with 2 users and 2 social sets.
  • Agency or brand team with up to 6 brands and 4 users: Scale, which removes the post limit and adds competitive benchmarking and brand mentions.
  • Anyone with two accounts on the same platform: count social sets first, since each set holds one profile per platform.

Socialync: a free plan and paid plans from $20 a month

If you want a free plan to start on, or need X and Bluesky, Socialync is a social media scheduler that sends one upload to 9 platforms with a caption for each platform. The 9 platforms are Instagram, TikTok, YouTube, X, Facebook, LinkedIn, Threads, Bluesky and Pinterest.

Post to all your platforms in one click

Socialync lets you cross-post to TikTok, Instagram, YouTube, X, Facebook, LinkedIn, Threads, Bluesky, and Pinterest, with AI-powered captions for each platform. Free to start.

  • Free plan: 5 posts a month across 8 platforms (X is on paid plans), with no credit card.
  • Paid plans: from $20 a month for 5 connected accounts with unlimited posts. $30 a month covers 10 accounts and $99 a month covers 100.
  • Billed yearly: $180 a year for 5 accounts, which is $15 a month billed yearly.
  • Extra accounts are from $2 a month each.
  • MCP and API are included on every plan, free included, so Claude or ChatGPT can draft and schedule posts with your approval.

For comparison, Later Starter is $25 a month billed monthly, or $18.75 billed yearly, for 1 social set and 30 posts per profile a month.

See the full side by side on Socialync vs Later, more options on Later alternatives, and every Socialync plan on the pricing page.

Later pricing FAQ

How much does Later cost a month?

Billed monthly, Later Starter is $25 a month, Growth is $50 and Scale is $110. Billed yearly, the same plans are $18.75, $37.50 and $82.50 a month. Yearly prices checked on later.com/pricing on October 27, 2026; monthly prices checked October 2026.

Does Later have a free plan?

Later's pricing page lists no free plan. Each plan starts with a 14 day free trial, and Later's scheduler page says no credit card is required.

Is Later cheaper billed yearly?

Yes. Later labels yearly billing "3 months free, 25% off". Starter is $18.75 a month billed yearly against $25 billed monthly, Growth is $37.50 against $50, and Scale is $82.50 against $110.

What is a social set in Later pricing?

A social set is one profile from each platform Later supports, up to 8 profiles. Starter includes 1 social set, Growth 2 and Scale 6. Growth and Scale can buy extra social sets at $11.25 a month each.

Later vs Socialync pricing

Later Starter is $25 a month billed monthly, or $18.75 billed yearly, for 1 social set (8 profiles) and 30 posts per profile a month. Socialync has a free plan of 5 posts a month across 8 platforms (X is on paid plans) with no card, and paid plans from $20 a month for 5 connected accounts with unlimited posts, or $180 a year billed yearly. Extra Socialync accounts are from $2 a month each.

Start free

Socialync's free plan needs no card. Start free at socialync.io.

Related Topics

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Stop juggling platforms. Socialync posts to 9 platforms at once, and the free plan covers 5 posts a month with no credit card. Unlimited posting, AI captions, and analytics start at $20 a month, with an optional 7-day trial at checkout.