Socialync UGC Marketplace
Hire creators who actually post
Most UGC hiring runs on screenshots and hope. Socialync sits on top of the accounts themselves, so the follower counts you filter on and the posts you pay for are both verified by the platform.
Founding brands
Live the second the board opens
You build the campaign now. The moment the board opens, it is already live, ahead of every campaign built after that.
Nothing to pay up front
There is no subscription. Socialync’s fee is a percent of what you agree to pay creators, counted only once a job is delivered.
A spot that fills
Founding spots are limited to what the creator side can fill on day one, so every founding campaign gets applicants instead of a queue.
Prefer to talk first? Leave your details and Jack replies.
Post the campaign, set the bar
Country, language, niche, minimum followers and view averages per platform. Creators who do not meet the bar never see the job, so your applicant queue is qualified before you read a word of it.
Pick from verified numbers
Every stat on an applicant comes from the platform API through the creator’s own connected account. No screenshots, no inflated media kits.
Watch the posts go live
Deliverables attach to real published posts and we track them. You confirm delivery, the creator confirms payment, and both sides have a record of what happened.
What you can run
Every one runs on creators whose numbers come straight from the platform.
Sponsored posts
Creators post about you on their own accounts, or as an Instagram collab post. Pay flat, per post, with a view bonus or by CPM.
How it works
Whitelisting and partnership ads
Run your ads from the creator's handle on Instagram, Facebook and TikTok. Base pay plus a commission on results.
How it works
UGC videos for your ads
The creator delivers the video and you run it from your own ad account, with a commission on what it drives.
How it works
Retainers
Keep a creator who delivered on a monthly guarantee against commission. Each month pays whichever is larger.
How it works
You pay creators directly
Socialync takes no cut of what you pay a creator and never holds the money. We verify the work: that the posts went live, on the right accounts, with real numbers behind them. Reimbursement deals, where a creator buys the product and waits to be paid back, are not allowed here at all. They are the most common way creators get burned.
Hiring for organic posts? How hiring works. Running ads on creator posts? UGC ads.
Questions brands ask
What does "verified" mean on an applicant?
Every number on an applicant, follower counts and view averages, comes straight from the platform API through the creator's own connected account. Screenshots and media kits play no part in it.
Who sees my campaign?
The campaign is visible to creators whose connected accounts clear the floor you set: country, language, niche, minimum followers, and minimum average views per platform.
How is delivery confirmed?
The creator publishes through Socialync and the post is tracked. You confirm delivery, the creator confirms payment, and both sides keep the record.
How and when do I pay the creator?
You pay the creator directly, on the terms stated on the listing. Socialync takes no cut of creator pay and never holds the money.
What does Socialync cost?
There is no plan. Organic campaigns carry a fee of 5% of what you agree to pay creators, counted when you confirm a job was delivered. Ads campaigns pay 1.5% of attributed sales or 1.25% of ad spend instead. Fees are billed to you monthly. Creators keep 100% of what you agree to pay them, and a Socialync posting plan is not required to use the board.
What happens on the open date and is anything charged before it?
Build your campaign now. A card is verified at signup with a temporary hold that is released right away, and nothing is charged. Your campaign goes live when the board opens on November 1 at 12:01 PM ET, and the fee is counted when a job is delivered.
What if nobody who qualifies applies?
Adjust the floor or the payout any time, and the campaign stays live while you do. How many qualified creators apply depends on where you set the floor.
What if a creator does not post?
Delivery is never confirmed, so the payment terms on the listing do not trigger. The slot reopens.
Who owns the content?
Whatever the listing states. Usage rights are set before applications open and stay fixed after that.
Do I ship product?
The listing states whether a product ships for the campaign. Reimbursement deals, where the creator buys the product and waits to be paid back, are banned on Socialync.
Which platforms count?
The platforms the creator posts from with a connected account. A campaign can run on eight platforms: Instagram, TikTok, YouTube, X, Facebook, LinkedIn, Threads, and Bluesky.
Can an agency run this for several brands?
Yes. Once a creator has been paid through Socialync there is no limit on live campaigns, and each campaign pays the same 5% fee on what it pays creators, so an agency can run several brands' campaigns from one account.
One fee, no plan
No subscription and nothing to set up. You pay Socialync a percent of what you agree to pay creators, only once a job is delivered. Creators keep 100%.
Organic campaigns
5%
Of each job’s agreed pay, counted when you confirm delivery. On a $400 job the fee is $20. Billed monthly.
Ads campaigns
1.25% to 1.5%
1.5% of attributed sales on purchase commissions, or 1.25% of ad spend on the rest. Never both on one campaign.