Why cross-post from LinkedIn to TikTok?
LinkedIn professional content—career advice, industry hot takes, business lessons—is actually one of TikTok's fastest-growing content categories. "Corporate TikTok" and "Career TikTok" have billions of views. Your LinkedIn expertise can reach millions of young professionals on TikTok who are hungry for career guidance.
LinkedIn Specs
- Caption limit
- 3,000 chars
- Max hashtags
- 5
- Aspect ratios
- 16:9, 1:1
- Media formats
- JPG, PNG, PDF, MP4
- Max video length
- 10 min
- Max file size
- 200 MB
- Best times
- 8-10 AM, 12-2 PM, 5-6 PM
- Links in posts
- Yes
LinkedIn Specs
- Caption limit
- 3,000 chars
- Max hashtags
- 5
- Aspect ratios
- 16:9, 1:1
- Media formats
- JPG, PNG, PDF, MP4
- Max video length
- 10 min
- Max file size
- 200 MB
- Best times
- 8-10 AM, 12-2 PM, 5-6 PM
- Links in posts
- Yes
TikTok Specs
- Caption limit
- 2,200 chars
- Max hashtags
- 10
- Aspect ratios
- 9:16, 1:1
- Media formats
- MP4, MOV
- Max video length
- 3 min
- Max file size
- 100 MB
- Best times
- 6-10 AM, 7-9 PM
- Links in posts
- No
How to cross-post from LinkedIn to TikTok
- 1
Identify your most engaging LinkedIn posts
Check which posts got the most comments and reactions. These topics resonate and will work on TikTok too.
- 2
Create a talking-head video
Turn your LinkedIn post into a 30-60 second video. Record yourself sharing the insight, tip, or story.
- 3
Add a strong hook
Start with something like "Nobody talks about this at work" or "The career advice I wish I got sooner." TikTok needs instant hooks.
- 4
Make it casual and authentic
LinkedIn is formal. TikTok is casual. Keep the insight but deliver it in a conversational, energetic way.
- 5
Add TikTok hashtags
Use tags like #CareerTok, #WorkTips, #CorporateLife, plus niche-specific tags. 5-10 hashtags total.
Formatting tips for LinkedIn to TikTok
Video is required on TikTok
LinkedIn allows text-only posts. TikTok requires video. Record yourself sharing the insight.
Casual delivery, professional content
Keep the expert knowledge but deliver it like you are talking to a friend, not giving a keynote.
Short and punchy
LinkedIn posts can be 3,000 characters. TikTok videos should be 30-60 seconds with one clear takeaway.
Common mistakes to avoid
Formal LinkedIn tone on TikTok
TikTok audiences expect casual, authentic delivery. Speak naturally, not like a press release.
Too many points in one video
LinkedIn posts cover multiple points. Each TikTok should have ONE clear takeaway. Make a series.
No hook at the start
LinkedIn readers commit to reading. TikTok users decide in 1 second. Start with a compelling hook.
Pro Tip
Create a TikTok series from your LinkedIn content called "Things I learned as a [your job title]." Series content builds followers and lets you systematically turn your entire LinkedIn content library into TikTok videos.
Frequently asked questions
Does professional content work on TikTok?
Absolutely. Career TikTok is one of the fastest-growing categories. Career advice, industry insights, and business tips get millions of views from young professionals.
How do I make LinkedIn content engaging for TikTok?
Record a casual, authentic video sharing your insight. Add a hook in the first second, keep it under 60 seconds, and use trending sounds if appropriate.
What LinkedIn content translates best to TikTok?
Career advice, industry hot takes, resume tips, interview strategies, salary negotiation tips, and "what I wish I knew" stories perform exceptionally well.